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Business

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Everything you ever wanted to know about Credit Cards

by Syeda Tasneem Rumy | Mar 4, 2010
Some charge cards actually run at a loss for the company, particularly those that are free. The primary purpose of such cards is to stimulate business.
DEFINITIONS ----------- First some terms, along with the meanings they have in the industry: Cardholder - an individual to whom a credit card is issued. Typically, this individual is also responsible for payment of all charges made to that card. Corporate cards are an exception to this... »read more
Rating: 0 1 2 3 4 5 | Views: 3394 | Business

The Elements of Brand

by Tina S | Jan 31, 2010
Brand: brand is a name, sign, symbol or combination of these used to identify a product and distinguish it from competitors’ offering. American Marketing Association: A brand is a name, term, sign, symbol or design or combination of them intended to identify the goods and services... »read more
Rating: 0 1 2 3 4 5 | Views: 5777 | Business

Just-In-Time (JIT) Inventory System

by Tina S | Jan 7, 2010
Just In Time (JIT) is an inventory strategy implemented to improve the return on investment of a business by reducing in-process inventory and its associated costs.
 Just-in-time (JIT)  Just-in-time (JIT) is easy to grasp conceptually, everything happens just-in-time. For example consider my journey to work this morning, I could have left my house, just-in-time to catch a bus to the train station, just-in-time to catch the train, just-in-time... »read more
Rating: 0 1 2 3 4 5 | Views: 4607 | Business

Consumer-Goods Classification

by Tina S | Nov 25, 2009
Types of Consumer Goods
  A category of consumer goods consisting of items purchased quickly in necessity. Markets have traditionally classified products on the basis of characteristics: 1)    Durability, 2)    Tangibility 3)    Use (Consumer and Industrial).... »read more
Rating: 0 1 2 3 4 5 | Views: 27404 | Business

Promotional Mix

by Tina S | Nov 28, 2009
Introduction to Marketing Promotional Mix
Promotional Mix consists of the specific mix of advertising, personal selling, sales promotion, public relations and direct marketing tools. A company uses to pursue its advertising and marketing objectives; also called marketing communications mix. Definition Specific combination of... »read more
Rating: 0 1 2 3 4 5 | Views: 3596 | Business

History of Bottling of Coca-Cola

by Tina S | Dec 9, 2009
About Company The Coca-Cola Company is the world's leading manufacturer, marketer, and distributor of nonalcoholic beverage concentrates and syrups. Its world headquarters is based in Atlanta, Georgia. The company and its subsidiaries employ nearly 31,000 people around the world.... »read more
Rating: 0 1 2 3 4 5 | Views: 3031 | Business

Barack Obama

by Tracy Pettigrue | Oct 26, 2009
Barack Hussein Obama was born Aug. 4, 1961, in Honolulu, Hawaii. His father, Barack Obama, Sr., was born of Luo ethnicity in Nyanza Province, Kenya. He grew up herding goats with his own father, who was a domestic servant to the British. Although reared among Muslims, Obama, Sr., became an... »read more
Rating: 0 1 2 3 4 5 | Views: 3156 | Business

Trade Policy Instruments

by Tina S | Nov 24, 2009
Trade Policy Uses Seven Main Instruments in International Trade
  Trade policy is a collection of rules and regulations which pertain to trade. Every nation has some form of trade policy in place, with public officials formulating the policy which they think would be most appropriate for their country. The purpose of trade policy is to help a nation's... »read more
Rating: 0 1 2 3 4 5 | Views: 69576 | Business

Apple declares war on the entire PC industry

by Derek Thompson | Oct 22, 2009
Macs compete against Windows PCs, while Windows PCs compete against, well, Windows PCs
There is absolutely nothing coincidental about Apple launching new products today. The big product launch is Apple's first preemptive marketing strike against Microsoft, Windows 7 and the entire PC industry. It's a bold move exploiting a position of strength against an industry weakened by... »read more
Rating: 0 1 2 3 4 5 | Views: 2717 | Business

Do Debt Settlement By Yourself

by Tina S | Jan 24, 2010
In these tough economic times many people are finding themselves drowning in a sea of debt.  Many people in this situation are tempted to turn to debt settlement companies for help.  Anyone who finds themselves in debt should be considering the best pay to get out of debt as quickly... »read more
Rating: 0 1 2 3 4 5 | Views: 3116 | Business

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